As time progresses, people are no longer just focused on working relentlessly—instead, they prioritize enjoying life. Outdoor activities have become a popular choice for many during their leisure time, as they not only help exercise the body and embrace nature but also expand social circles!
Among these outdoor activities—including mountaineering, hiking, and camping—camping has gained immense popularity. Driven by people’s love for camping, the demand for camping gear continues to surge!
Data shows that the global camping equipment market size hit 107.938 billion yuan in 2024, a clear indication of strong consumer demand. It is projected to reach 236.3 billion US dollars by 2025, with the outdoor gear market growing at a compound annual growth rate (CAGR) of 5% from 2023 to 2025!
Consumer demand for camping gear is also becoming increasingly personalized and diversified. People of different age groups and income levels have distinct needs for camping equipment. For manufacturers, technological innovation is the most crucial driver for the development of the camping gear industry!
Overall, people’s enthusiasm for outdoor activities and camping shows no signs of fading, leading to sustained growth in demand and promising prospects for the industry!
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