In recent years, due to the impact of international economic and trade factors—such as U.S.-China tariff disputes and political issues in certain countries—many fishing equipment manufacturers, brands, and OEM factories have shifted their primary production to Southeast Asia to reduce costs, maintain competitiveness, and ensure stable supply.
The U.S.-China trade war has led to tariffs on imported fishing gear, causing brands like Japan’s Daiwa and America’s Pflueger to see price increases of 15%-30% in the Chinese market, with some limited-edition products even marked up by 50%. This has raised purchasing costs for consumers, prompting some Chinese fishing equipment manufacturers to relocate their factories to Southeast Asia.
Vietnam’s labor costs are only 60% of China’s, making it the preferred location for major fishing gear manufacturers. However, despite lower labor expenses, Vietnam’s infrastructure and worker skill levels remain underdeveloped, resulting in lower production efficiency for high-end fishing equipment. Cambodia and Indonesia have also attracted significant investment due to their low wages.
Additionally, the rise of cross-border e-commerce in recent years has greatly boosted the fishing equipment market. Direct-to-consumer (DTC) models through platforms like Amazon and independent websites have helped reduce intermediary costs.
Under current economic conditions, fluctuations in supply chain prices continue to influence the fishing equipment market. As demand grows, manufacturers are seeking lower-cost supply chains to ensure production remains economical.
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